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One of the more noteworthy aspects of Sagefrog’s “2020 B2B Marketing Mix Report” is the fact that the top two priorities that marketing teams share

“Never Lose A Document Again.” The tagline for eFileCabinet’s Rubex software says that if you are looking to end the frustration of losing time tracking

Todd Meissner wishes he could say that his company’s “digital revolution” was part of some overall master strategy to totally rebrand its reputation as a

Do you get it? Have you ever been asked that question? What the person is really asking you is are you strategic? Think about it:

Elon Musk came right out and said it. During South by Southwest (SXSW) 2018, the CEO of Tesla and Space X, and one of the

Any sales professional who is still taking a high-pressure approach to selling probably has a nice book of first-time customers and a dire lack of

Editor’s note: This extract from “The End of Marketing” by Carlos Gil is ©2019 and reproduced with permission from Kogan Page Ltd. The book is

As the creative director for Polyient Labs, Cody Robertson oversees design and brand strategy for Polyient and its portfolio of clients. Before he joined the

What is your company’s culture like? Do you know that with every virtual or in-person meeting you are cultivating the environment? Every decision, every action