Carlos Gil Carlos Gil is the author of "The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI." He also is an international keynote speaker and award-winning digital storyteller with more than a decade of experience leading social media strategy for global brands, including LinkedIn, Winn-Dixie, Save-A-Lot and BMC Software. Gil’s work has been featured by CNNMoney, Harvard Business Review, Mashable and Social Media Examiner in addition to dozens of trade publications. Presently, Gil is the CEO and founder of Gil Media Co., a full-service digital marketing firm based in Los Angeles, which works with Fortune 500 clients.
  • Reeling ’em in Editor’s note: This extract from “The End of Marketing” by Carlos Gil is ©2019 and reproduced with permission from Kogan Page Ltd. The book is available now everywhere books are sold. I believe wholeheartedly that as baby boomers and Generation X become supplanted by millennials and Generation Z as the primary economic drivers of global […] June 16, 2020