• Your customer knows best

    Sometimes we just know what is best for our customers, like a mother knows what is best for her child. Or do we? Too often, we try to sell our clients what we think they should buy. Granted, we often have more expertise about the products and services that are available or work the best. […]

    Dr. Cindy McGovern January 12, 2021
  • Stop worrying about your end-of-the-year print goals

    Does your company have an end-of-the-year target? Most printing companies set a goal they aspire to hit. Some are more realistic than others. The business is often relentlessly focused on achieving the figure that has been set. At the end of the year comes celebration if the goal is met or even exceeded. Or there […]

    Matthew Parker December 7, 2020
  • 4 behaviors to infuse your culture with trust—and fast

    Trust is a concept most companies tout as one of their core values. The word trust sounds good at the annual employee retreat; it looks great on a plaque and it seems like a no-brainer when you read it on the back of a brochure. In reality, it’s often just a B.S. buzzword. Oh sure, […]

    Amy K December 1, 2020
  • Promoting your passion(s)

    “No one is useless in this world who lightens the burdens of another.” — Charles Dickens   The first time I stepped off the plane in Ethiopia, I suddenly and dramatically realized the world was a lot different than I had thought during my first 36 years on this earth. That might sound obvious, but for […]

    Justin Ahrens November 10, 2020