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One of the more noteworthy aspects of Sagefrog’s “2020 B2B Marketing Mix Report” is the fact that the top two priorities that marketing teams share with sales teams is building customer bases. The report, based on data from a survey of 110 marketers in a variety of B2B verticals, shows that 50% of B2B companies […]
“Never Lose A Document Again.” The tagline for eFileCabinet’s Rubex software says that if you are looking to end the frustration of losing time tracking down a misfiled document, the automation process is a centralized solution for your documents. Simply put: You can locate any file thanks to Rubex’s intelligent organization and intuitive interface. Having […]
PSP versus MSP
Todd Meissner wishes he could say that his company’s “digital revolution” was part of some overall master strategy to totally rebrand its reputation as a cutting-edge print and finishing technology provider. He really does. But if you want him to be honest, Meissner says that would be giving Color Ink way too much credit. In […]
Do you get it? Have you ever been asked that question? What the person is really asking you is are you strategic? Think about it: How often have you overheard a group talking about a leader and saying, “He just doesn’t get it”? Are they saying that about you? Well, are you tactical or strategic? […]