Web Works

Today, the relationship between a brand and a consumer has gone from transactional to relational. In that era of marketing before computers were personal and jeans were designer, there was a one-way relationship between brands and consumers. The consumer saw an advertisement on TV, in the newspaper, on a billboard or heard it on the […]

The Big Reveal

There are teachers who get it. They see the robots coming. They see the ones already here. Teachers see the same statistic you do: By 2025, one-third of today’s jobs will be replaced by machines, according to research by Gartner. Lowe’s, the home fix-it store, is using LoweBot in San Francisco area locations to guide […]

Monkey business

There is a tar pit just off Main Street filled with the bones of defunct companies that were gems of the business world 60 years ago. Of the companies rated Fortune 500 in 1955, there are about 10 percent remaining, depending on what resource you decide to cite. If you were going to pick a […]