Brian Sullivan, President of PRECISE Selling

What is it with April Fools Day? Who on earth would create a holiday celebrated by most of the Western world that encourages others to think of creative ways to trick somebody into believing or doing something that makes them look, act, or feel silly? Well, whoever it was, I would love to meet them! Because the world needs more days where we take ourselves a little less seriously. With sales quotas, balance sheets, countless emails, and meeting after meeting after meeting, don’t we deserve a day when we act just a little goofy? Of course we do? Because I believe when we close our work computers for the last time, we will not only be remembered by how well we did our jobs, but also by the number of smiles we brought to everybody around us, while we were being productive. Because each day gives us a chance to build a “resume of happy memories.” And I believe the best life and professional resumes are filled with smiles, laughter and stories that can be told over and over and never get old. And I believe there are only a limited amount of days to fill up that resume.

So as you continue this week doing everything you can to be a top performer, you have only one more person that needs to be fooled…YOU! Trick yourself into believing that everyday is April Fools Day.

• Add a little “foolishness” to that next big presentation you are giving by adding a humorous video, audio clip or image (www.googleimages.com). And how will you know if it is foolish enough? Easy…you will start laughing.
• Fool a customer who is having a bad day with a handwritten card or care package.
• If you are a leader in your company, cancel that next hard-core meeting and take the team bowling, to a ball game, to a movie…whatever!

Just find a way to add a little foolery into the daily, weekly or monthly routine. And don’t worry about the real fool, who takes himself too seriously. Because the real fool doesn’t understand that both customers and colleagues listen better when they have a smile on their face. You, on the other hand, armed with your personal creativity and passion, will be building lifelong business relationships, laughing with your team, all the way to the TOP.

For more information on Brian Sullivan and PRECISE Selling, please visit preciseselling.com.