Greatest Strengths: How to find today’s best salespeople

Greatest Strengths: How to find today’s best salespeople

In the 1900s, the traveling salesman was a mainstay of American culture and a stock character in countless bawdy jokes. Successful traveling salesmen in this era were described as friendly, assertive, persistent and transaction oriented – they weren’...

The Bridge

The Bridge

“I think you’re going to see the marketing world rediscover the value of print in 2015 for select campaigns. It will help make a difference for a brand that is trying to be different.” – Bonnie Crater, Founder & CEO, Full Circle CRM Last year, wh...

Creating the Curve: Why working ahead keeps you in front

Creating the Curve: Why working ahead keeps you in front

Steve Silk knows what it’s like to keep your brand two steps ahead of everybody else. These days, the former winner of Adweek’s “Marketer of the Year” award is doing it through the renaissance of Smith Brothers  – yes, the cough drop folks. As CEO, h...

Enrichment

Enrichment

Last week we held our second annual thinkMSP Summit, and the feedback has been remarkable. It seems like people really had a great time. Comments like “I really needed this,” and “I want to be more involved with this next year,” were commonplace, and...